Why That Startup Side Project Is So Important

Building The Startup Show


I'm so freaking lucky.

I realize how cool it is that I'm in a position where I can be so open about my side project(s) at any given time. I like to think I've earned that over a 20-year career of proving I can handle, and actually benefit from, doing two things at once.

In this episode of The Startup Show, Jon, Andy and I got into the really deep topic of side projects. I'm a big believer in the necessity of side projects, something between a hobby and a job, to fuel what it is your trying to do with your life. And if your "day job" is the right job, i.e. it's the roadmap to do what you want to do with your life, a second thing can't be anything but helpful to that first thing.

Over the last week I've realized a couple things. I've never been more convinced that Teaching Startup and The Startup Show can and will work and do big things, but I'm also more and more aware of how much I need to narrow my focus.

I've got probably 50 different people giving me advice on TS and the show, and that advice ranges from great (mostly) to awful (I'll take it though). And people are also willing to roll up their sleeves and contribute, even fund the thing.

But I've also got to tap the brakes.

I'll know when this side project is ready for a big push, and that's coming, but we're still not done perfecting The Startup Show or the process of how the show fits into the bigger picture.

I love this, because I get to monkey with video on Sunday (late at night), do crazy guerrilla marketing stuff on Monday (very early in the morning), take meetings on Tuesday and Wednesday (after hours), and get together with my friend and BS about startup on the weekends (when not engulfed in kid sports).

But it can be frustrating. I have to go slow (for now). I have to be cautious (for now). And I can't make promises (for now).

That will change, but it has to change organically.

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